BELCH, G. E. B. (2021). Advertising and promotion: An integrated marketing communications perspectiv. McGraw-Hill Education.
Chicago-referens (17:e uppl.)BELCH, George E. Belch. Advertising and Promotion: An Integrated Marketing Communications Perspectiv. McGraw-Hill Education, 2021.
MLA-referens (9:e uppl.)BELCH, George E. Belch. Advertising and Promotion: An Integrated Marketing Communications Perspectiv. McGraw-Hill Education, 2021.
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