Educational Technology and Creativity in Advertising

The educational value of the mass media is realisable when one thinks about the problems involved in concept acquisition. The building up of vocabulary required to gain understanding about concepts and creativity development are all very important in getting information across to a heterogeneous gr...

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Hlavní autor: Adeyanju, Joel Lade
Médium: Článek
Jazyk:angličtina
Vydáno: 2014
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On-line přístup:http://localhost:8080/xmlui/handle/123456789/2791
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author Adeyanju, Joel Lade
author_facet Adeyanju, Joel Lade
author_sort Adeyanju, Joel Lade
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description The educational value of the mass media is realisable when one thinks about the problems involved in concept acquisition. The building up of vocabulary required to gain understanding about concepts and creativity development are all very important in getting information across to a heterogeneous group. Attesting to this fact is the impact which the print media, (newspapers, printed materials) radio and television have on the citizenry. Their effects cannot be underestimated. However, the attention given to some of these media of instructions differ and this is a result of impressions which media have for the individual.
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spelling oai:ir.oauife.edu.ng:123456789-27912023-05-13T11:07:16Z Educational Technology and Creativity in Advertising Adeyanju, Joel Lade Educational technology Hard selling advertisement Advertising Creativity The educational value of the mass media is realisable when one thinks about the problems involved in concept acquisition. The building up of vocabulary required to gain understanding about concepts and creativity development are all very important in getting information across to a heterogeneous group. Attesting to this fact is the impact which the print media, (newspapers, printed materials) radio and television have on the citizenry. Their effects cannot be underestimated. However, the attention given to some of these media of instructions differ and this is a result of impressions which media have for the individual. 2014-08-12T10:00:06Z 2018-10-27T15:15:39Z 2014-08-12T10:00:06Z 2018-10-27T15:15:39Z 1994 Article Adeyanju Joel Lade (1994). Educational Technology and Creativity in Advertising. Journal of Nigeria Association of Educational Media and Technology, 4(1). http://localhost:8080/xmlui/handle/123456789/2791 en PDF application/pdf Nigeria
spellingShingle Educational technology
Hard selling advertisement
Advertising
Creativity
Adeyanju, Joel Lade
Educational Technology and Creativity in Advertising
title Educational Technology and Creativity in Advertising
title_full Educational Technology and Creativity in Advertising
title_fullStr Educational Technology and Creativity in Advertising
title_full_unstemmed Educational Technology and Creativity in Advertising
title_short Educational Technology and Creativity in Advertising
title_sort educational technology and creativity in advertising
topic Educational technology
Hard selling advertisement
Advertising
Creativity
url http://localhost:8080/xmlui/handle/123456789/2791
work_keys_str_mv AT adeyanjujoellade educationaltechnologyandcreativityinadvertising