Educational Technology and Creativity in Advertising

The educational value of the mass media is realisable when one thinks about the problems involved in concept acquisition. The building up of vocabulary required to gain understanding about concepts and creativity development are all very important in getting information across to a heterogeneous gr...

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Bibliographic Details
Main Author: Adeyanju, Joel Lade
Format: Article
Language:English
Published: 2014
Subjects:
Online Access:http://localhost:8080/xmlui/handle/123456789/2791
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