ECONOMIES OF SIZE OF THE MARKETING OF TOMATOES IN A HIGHLY POPULATED NIGERIAN TOWN.
This paper establishes that economies or size exist in marketing in a highly populated city in Nigeria. But to capture the advantages of the economies, a minimum of 28,000kg Of annual toma10 trade per wholesaler is recommended. However, because Of the problems identified by the study, 80% of the who...
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The Faculty of Agriculture Obafemi Awolowo University, Ile-Ife, Nigeria.
2020
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| Accesso online: | https://ija.oauife.edu.ng/index.php/ija/article/view/456 |
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| author | OLUFOKUNBI, BANWO AKINBORO , LATIF FABAYO, ADEMOLA |
| author_facet | OLUFOKUNBI, BANWO AKINBORO , LATIF FABAYO, ADEMOLA |
| author_sort | OLUFOKUNBI, BANWO |
| collection | OJS |
| description | This paper establishes that economies or size exist in marketing in a highly populated city in Nigeria. But to capture the advantages of the economies, a minimum of 28,000kg Of annual toma10 trade per wholesaler is recommended. However, because Of the problems identified by the study, 80% of the wholesalers handled less than the recommended minimum volume. This is ironical, given that not more than 10% of the requested quantity at any marketing level was met by marketer's supply.
Suggestions submitted to remedy this shortcoming include organising of farmers and wholesalers into cooperatives. training them in the techniques of efficient growing and marketing of tomatoes; providing them with financial assistance, and intensifying research in tomato breeding. |
| format | Online |
| id | oai:ojs2.ija.oauife.edu.ng:article-456 |
| institution | My University |
| language | eng |
| publishDate | 2020 |
| publisher | The Faculty of Agriculture Obafemi Awolowo University, Ile-Ife, Nigeria. |
| record_format | ojs |
| spelling | oai:ojs2.ija.oauife.edu.ng:article-4562020-09-07T15:01:14Z ECONOMIES OF SIZE OF THE MARKETING OF TOMATOES IN A HIGHLY POPULATED NIGERIAN TOWN. OLUFOKUNBI, BANWO AKINBORO , LATIF FABAYO, ADEMOLA Marketing, Tomatoes, Marketers and Nigeria. This paper establishes that economies or size exist in marketing in a highly populated city in Nigeria. But to capture the advantages of the economies, a minimum of 28,000kg Of annual toma10 trade per wholesaler is recommended. However, because Of the problems identified by the study, 80% of the wholesalers handled less than the recommended minimum volume. This is ironical, given that not more than 10% of the requested quantity at any marketing level was met by marketer's supply. Suggestions submitted to remedy this shortcoming include organising of farmers and wholesalers into cooperatives. training them in the techniques of efficient growing and marketing of tomatoes; providing them with financial assistance, and intensifying research in tomato breeding. The Faculty of Agriculture Obafemi Awolowo University, Ile-Ife, Nigeria. 2020-09-07 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Peer-reviewed Article application/pdf https://ija.oauife.edu.ng/index.php/ija/article/view/456 Ife Journal of Agriculture; Vol. 11 No. 1 (1989): Ife Journal of Agriculture; 85-93 0331-6351 eng https://ija.oauife.edu.ng/index.php/ija/article/view/456/340 Copyright (c) 2020 Ife Journal of Agriculture |
| spellingShingle | Marketing, Tomatoes, Marketers and Nigeria. OLUFOKUNBI, BANWO AKINBORO , LATIF FABAYO, ADEMOLA ECONOMIES OF SIZE OF THE MARKETING OF TOMATOES IN A HIGHLY POPULATED NIGERIAN TOWN. |
| title | ECONOMIES OF SIZE OF THE MARKETING OF TOMATOES IN A HIGHLY POPULATED NIGERIAN TOWN. |
| title_full | ECONOMIES OF SIZE OF THE MARKETING OF TOMATOES IN A HIGHLY POPULATED NIGERIAN TOWN. |
| title_fullStr | ECONOMIES OF SIZE OF THE MARKETING OF TOMATOES IN A HIGHLY POPULATED NIGERIAN TOWN. |
| title_full_unstemmed | ECONOMIES OF SIZE OF THE MARKETING OF TOMATOES IN A HIGHLY POPULATED NIGERIAN TOWN. |
| title_short | ECONOMIES OF SIZE OF THE MARKETING OF TOMATOES IN A HIGHLY POPULATED NIGERIAN TOWN. |
| title_sort | economies of size of the marketing of tomatoes in a highly populated nigerian town |
| topic | Marketing, Tomatoes, Marketers and Nigeria. |
| topic_facet | Marketing, Tomatoes, Marketers and Nigeria. |
| url | https://ija.oauife.edu.ng/index.php/ija/article/view/456 |
| work_keys_str_mv | AT olufokunbibanwo economiesofsizeofthemarketingoftomatoesinahighlypopulatednigeriantown AT akinborolatif economiesofsizeofthemarketingoftomatoesinahighlypopulatednigeriantown AT fabayoademola economiesofsizeofthemarketingoftomatoesinahighlypopulatednigeriantown |