ANALYSIS OF DISCOUNT PRICING AND MARKETING OF PROCESSED CATFISH IN KWARA STATE, NIGERIA

ANALYSIS OF DISCOUNT PRICING AND MARKETING OF PROCESSED CATFISH IN KWARA STATE, NIGERIA

In the literature, there are few researches on the effect of discount pricing on the market margin of catfish marketers. Consequently, this study identified the common types of price discounts and discount pricing strategies, described the catfish market’s structure, estimated marketing margin, dete...

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Bibliografische gegevens
Hoofdauteurs:	SALAU, S. A., NOFIU, N. B., JIMOH, A. A.
Formaat:	Online
Taal:	Engels
Gepubliceerd in:	The Faculty of Agriculture Obafemi Awolowo University, Ile-Ife, Nigeria. 2023
Onderwerpen:	Catfish, Herfindal Index, marketers, policies, price discounting and strategies.
Online toegang:	https://ija.oauife.edu.ng/index.php/ija/article/view/720
Tags:	Voeg label toe Geen labels, Wees de eerste die dit record labelt!

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