ANALYSIS OF DISCOUNT PRICING AND MARKETING OF PROCESSED CATFISH IN KWARA STATE, NIGERIA

ANALYSIS OF DISCOUNT PRICING AND MARKETING OF PROCESSED CATFISH IN KWARA STATE, NIGERIA

In the literature, there are few researches on the effect of discount pricing on the market margin of catfish marketers. Consequently, this study identified the common types of price discounts and discount pricing strategies, described the catfish market’s structure, estimated marketing margin, dete...

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書目詳細資料
Main Authors:	SALAU, S. A., NOFIU, N. B., JIMOH, A. A.
格式:	Online
語言:	英语
出版:	The Faculty of Agriculture Obafemi Awolowo University, Ile-Ife, Nigeria. 2023
主題:	Catfish, Herfindal Index, marketers, policies, price discounting and strategies.
在線閱讀:	https://ija.oauife.edu.ng/index.php/ija/article/view/720
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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